
mid-century modern?
Behind our Crewnecks & Hoodies
We’ve spent enough time digging through vintage archives, and we love old Champion and Russell Athletic just as much as the next brand.
We didn’t try to reinvent it. We just took the foundation tweeked it here and there and added the the kind of details that make it unmistakably ours. Still familiar, just a little more us.
We used a rugged but soft 450g cotton that puts some weight on your back but feels like a million bucks. If your closet is already full of hoodies and crewnecks, maybe, just maybe, you don't have one with a western yoke. Anyway, we love a longer rib,
so hopefully you will too.